On the Wednesday, June 4 episode of Days of Our Lives, spoilers tease that Hope (Kristian Alfonso), Shawn (Brandon Beemer), and Ciara (Victoria Konefal) are amazed they have gotten their miracle and do everything they can to celebrate it. Also, Marlena’s (Deidre Hall) family and loved ones are there for her during this trying time. Lastly, Paul (Christopher Sean) and Andrew (Colton Little) make a decision about their wedding plans. Click through the gallery to see a sneak peek of the upcoming action and click here to see the full promo for this week.
Ciara (Victoria Konefal) is excited for her kids Addie and little Bo (Vincent Simard) to meet their grandfather for the first time now that Bo has woken up from his two-year coma. Her father a lot to catch up on regarding his loved ones, especially where Ciara’s life is concerned.
Carrie (Christie Clark) catches up with her nephew Will (Chandler Massey) while the two are in Horton Town Square together. You can bet his mother Sami will be a topic of conversation. There was a huge rivalry between Carrie and Sami over Austin when they were younger.
Paul (Christopher Sean, l.) and his fiancé, Andrew (Colton Little), join Carrie and Will in the square. While it’s a sad occasion that has brought them all back to Salem, being around family means so much.
The family continues to gather to support Marlena during this time of mourning. Eric (Greg Vaughan) joins Carrie and Will at John and Marlena’s townhouse, so they can be closer to Marlena and help her in any way she needs.
Marlena (Deidre Hall) takes a moment with Carrie as Will and Eric look on. Carrie has already told Marlena how much being raised by her and John meant to her growing up and how much she loves them. Marlena will need her strength, along with everyone else’s, to get through this.
Johnny (Carson Boatman) has been through a lot lately with his own father, EJ, but his love for Grandpa John has gotten him through even more. Being without him is going to be hard on the young man. Johnny and Marlena will be there for each other.
Marlena takes a moment in Horton Town Square to reflect. The memories of Tom and Alice Horton, memorialized on the nearby plaque, will surely help her as she navigates this new chapter in her life — a chapter that is about learning to live without the love of her life.
Andrew knows how much Paul is hurting after losing his father, but he wants to be there for him. Andrew wants to make Paul happy. They will discuss the wedding they intended to have in Salem and will figure out how they will move forward with it now that John has passed away.
Even with all the changes to algorithms and AI tools exploding everywhere, SEO-optimized, human-level writing is more valuable than ever. Google rewards relevance, expertise, and natural readability — and that’s exactly what this guide is about.
You don’t need to sound like a robot or keyword-stuff like it’s 2010. Instead, you need to sound real, be helpful, and structure your content like a pro. Ready? Let’s do this.
Understanding What Google Actually Wants
Forget Gaming the System—Focus on Quality
You’ve probably heard this a million times: “Just write great content.” But what does that really mean?
It means content that:
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Solves a real problem
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Keeps readers on the page
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Matches search intent
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Provides value quickly
It’s not about just throwing keywords around. It’s about being the answer someone’s been looking for.
SEO Isn’t Just Keywords — It’s Psychology
Think Like the Reader, Not the Writer
Want to win at SEO? Start with empathy. Ask yourself:
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What’s my reader actually trying to solve?
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What’s frustrating them?
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How can I give them the fastest, clearest solution?
That’s how you write content that sticks.
Keyword Strategy That Works in 2025
How to Use Keywords Without Sounding Awkward
Here’s the trick: don’t chase keywords. Instead, use them naturally in questions, subheadings, and answers.
Where to Place Your Keywords
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Title (once, up front)
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H1 and H2 tags
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First 100 words
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Meta description
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Alt text in images
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Naturally in the body (especially around 2–3% density)
Structure Matters More Than Ever
Use Headers Like Road Signs
Think of your headers (H1, H2, H3, etc.) like GPS for your reader. They tell people (and Google) where they are and what’s coming next.
Keep Paragraphs Short
Nobody wants to read a wall of text. Stick to 2–3 sentences max per paragraph.
Make Your Writing 100% Human
Use an Informal, Conversational Tone
Talk like you would to a friend. You don’t need to impress anyone with fancy words. You just need to be clear and relatable.
Add Personality
Sprinkle in humor, ask rhetorical questions, and use real-world analogies.
Writing SEO content doesn’t have to feel like writing a manual. It can feel like a conversation.
Perplexity and Burstiness: Your Secret Weapons
What Are They (and Why Should You Care)?
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Perplexity is how unpredictable your text is — the more varied and natural it feels, the better.
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Burstiness is about rhythm — mixing short and long sentences keeps readers engaged.
Example of Good Burstiness
Writing content that ranks is hard.
But here’s the thing — it doesn’t have to be.
Let me show you how.
Boom. See how that reads like a person? That’s burstiness in action.
Tools to Help You Craft Better SEO Content
Don’t Be Afraid to Use Assistance
Here are a few free (or cheap) tools to help:
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Surfer SEO – for on-page optimization
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Grammarly – for grammar and clarity
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Hemingway Editor – for readability
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Google Search Console – for performance insights
But remember: you are the voice. Don’t let tools take the wheel — let them ride shotgun.
Use Visuals, Lists, and Breaks
Why Formatting Can Make or Break You
Let’s be honest — nobody reads every word.
So what do they do? Skim.
Use These Formatting Tricks
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Bullet points and numbered lists
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Bolded keywords
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Images or infographics
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Pull quotes
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Callouts and blockquotes
These make your content scannable, which means people stick around longer — and Google notices that.
Don’t Forget to Optimize for Mobile
Over 60% of Traffic Comes from Phones
If your content isn’t responsive, fast-loading, and easy to read on mobile, you’re toast.
Make sure:
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Fonts are big enough
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Buttons aren’t tiny
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Paragraphs are short
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Images scale correctly
Match Content to Search Intent
The Four Types of Intent
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Informational – “What is SEO?”
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Navigational – “Grammarly login”
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Transactional – “Buy standing desk”
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Commercial – “Best laptops for writers”
Align Your Content Accordingly
If someone is looking to buy, don’t give them a dictionary. Give them product comparisons, reviews, or pros and cons.
Keep Them Hooked With Internal Linking
Don’t Let Your Readers Bounce
Guide your visitors through your content journey.
Use:
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Internal links to other blog posts
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Relevant CTAs
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Suggested reading
Not only does this improve time-on-page, but it shows Google your site is worth sticking around.
Clean Up Your Writing Style
Active Voice = Better Clarity
Don’t write:
“The article was written by the author.”
Instead:
“The author wrote the article.”
Boom — stronger, shorter, clearer.
Calls to Action: Don’t Skip This
Tell People What to Do Next
End your content with a clear direction. Examples:
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“Download the checklist”
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“Subscribe for more tips”
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“Leave a comment”
Guide them or they’ll just wander off.
Conclusion: Your Blueprint for Writing SEO Content That Wins
So, if you’re serious about writing content that ranks, reads naturally, and resonates with readers, remember this:
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Start with a compelling, keyword-driven title
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Use conversational, human language
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Structure with headers, questions, and formatting
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Focus on value first, keywords second
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And always… write like you’re talking to one person
That’s how you turn words into web traffic.
