‘High Potential’ Season 2 Premiere Audience Up Nearly 300% After 35 Days As Sophomore Run Builds Momentum

The Season 2 premiere, which aired on September 16, grew to 17.23M multi-platform viewers after 35 days across ABC, Hulu, Hulu on Disney+ and digital platforms, per Nielsen data. That’s a 17% increase over last year’s series premiere, which drew 14.71M viewers in 35 days, and an 11% lift over the Season 1 average audience of 15.52M.

It’s also a nearly 300% increase over the same-day audience for the Season 2 debut, which sat around 4.34M, according to Nielsen.

The High Potential Season 2 premiere also had two linear encore airings. When factoring those in, the episode sits around 21.48M viewers in total over the course of 35 days post-premiere.

 

Season 2 has continued to rake in an impressive audience through midseason, averaging 12.38M viewers per episode after seven days. That is a significant 19% increase over Season 1, which had about 10.38M viewers per episode in the seven-day window.

And, the success is not just due to its promising lead-in from the very popular Season 34 of Dancing with the Stars, either.

Per Nielsen, High Potential draws 40% of its live audience from other sources. On linear platforms alone, High Potential is up 25% over last fall in the seven-day measurement period with 7.59M viewers per episode.

High Potential aired its midseason finale on October 28. Season 2 returns on January 6 in its new 9 p.m. time slot on ABC. Episodes stream next day on Hulu.

Rate this post