EXCLUSIVE: CBS is ramping up its promotional efforts for the newly titled Tracker, starring Justin Hartley. Formerly known as The Never Game, the series is set to air during the 2023-24 broadcast season, and the network is eager to raise its profile.
Strategic Marketing Push
Under the leadership of President Mike Benson, CBS’s marketing team plans to launch the drama’s promotional campaign this Thursday, coinciding with the excitement of March Madness. This strategic move aims to capture the attention of viewers during one of the most-watched sporting events of the year.
What to Expect
Fans can look forward to an exciting preview of Tracker as part of the promotional blitz, showcasing the thrilling elements that the series has to offer. With Justin Hartley at the helm, the show promises a captivating blend of mystery and drama.
Conclusion
As CBS shifts gears to promote Tracker, anticipation is building for the series that aims to carve out its place in the competitive landscape of television. Keep an eye out for the upcoming promotional materials and get ready for the drama when it premieres!
