ABC’s hit procedural drama The Rookie has reached impressive new heights, achieving its season-best ratings in seven-day multiplatform viewing for Season 5, Episode 5. According to exclusive Nielsen data shared with TheWrap, the show has captured significant audience interest across both linear and digital platforms.
Impressive Viewer Numbers
The episode saw a remarkable surge, attracting 8.5 million viewers within the week following its airing. This marks a substantial increase of 5.1 million viewers compared to its initial average of 3.4 million in live plus same-day figures. The growth underscores the show’s expanding reach and popularity among audiences.
Surge in Key Demographics
The ratings boost is particularly notable among the coveted adults 18-49 demographic, where The Rookie experienced a nearly fivefold increase in its live plus-same day score, rising from 0.35 to an impressive 1.71. This demographic shift highlights the show’s ability to resonate with younger viewers, which is crucial for network programming.
Cross-Over Event Success
The uptick in ratings follows a successful two-part crossover event with the spin-off series The Rookie: Feds, which aired on October 16. This crossover not only attracted existing fans but also likely drew in new viewers, contributing to the episode’s record-breaking performance. In the live plus seven-day metrics, The Rookie emerged as the top show in its 10 p.m. time slot within its target demographic, reflecting its strong competitive position.
Conclusion
The Rookie’s season-best ratings indicate a positive trajectory for the series, showcasing its growing popularity and strong viewer engagement. With a significant increase in audience numbers and a successful crossover event, the show is well-positioned for continued success as it moves through Season 5. Fans can look forward to more thrilling episodes that keep the momentum going.
